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Career Opportunities
East Riding Theatre is a 200-seat venue in Beverley, East Yorkshire. The Theatre has been operating since 2014 and features a vibrant programme of drama, music, comedy and spoken word alongside several in-house productions.
In 2023 we programmed over 150 shows, and with our 2024 programme we have continued to increase the number of performances even further.
Presently, we are recruiting for the position of Marketing Officer and further details can be found below.
In addition, we always welcome enquiries regarding general job opportunities and acting work at any time. Therefore, if you are interested in a career with our theatre, then please do not hesitate to get in touch.
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Marketing Officer
East Riding Theatre is looking for an energetic, enthusiastic person to be our new Marketing Officer.
You will be a friendly, positive, team player who prides themselves on efficiency, excellent communication skills and attention to detail. The role reports to the Theatre Manager and you will be supporting her in all areas of Digital and Traditional.
ERT is a thriving theatre in the heart of Beverley which has an eclectic programme of theatre, music, comedy and spoken word events as well as several in-house productions a year.
As Marketing Officer, you will be responsible for Marketing all aspects of the programme for both in-house productions and visiting companies. This will include all digital marketing as well as editorial and advertising copy for local papers, compiling the weekly e-shot and creating our brochure. You will also liaise with incoming companies regarding the print marketing we need from them.
You will work closely with the Theatre Administration Officer to access analytics information from our ticketing system to analyse show performance and identify any additional marketing requirements or opportunities for shows.
No two days are the same in the theatre and you will need to be able to manage your time and your workload effectively as well as being able to change your focus at a moment’s notice.
We are a small team at ERT, and you may find yourself called upon to help with tasks that are not part of your job description. Training will be supplied if relevant.
If you are interested in the role, please complete the application form (CLICK HERE) and send it, along with a covering letter to:
Sasha Walker-Allen, Theatre Manager, on manager@eastridingtheatre.co.uk
Closing date for applications is Friday 4th July 2025
Interviews to be held on Thursday 10th July 2025
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Job Description
East Riding Theatre is looking for an enthusiastic, creative and well-motivated person to join our small team of staff as Marketing Officer. The successful candidate will oversee and deliver all areas of the Marketing strategy, including digital and traditional, for the Theatre. They will possess a keen interest in theatre. The candidate should demonstrate excellent organisational, administrative, and communication skills. Attention to detail, and the ability to work under pressure in a public-facing environment is essential.
Job Title: Marketing Officer
Status: 37.5 hours per week: Permanent
Reports to: Theatre Manager
Salary: £24,500 PA
Role Objective
Devising and implementing marketing strategies for all theatre activities.
Key liaison between the Staff and the Volunteer Marketing Team.
Organising and attending marketing activities or events to raise brand awareness.
Audience Development.
Job brief
We are looking for a passionate Marketing Officer to plan and oversee the theatre’s marketing activities and campaigns. You will be the one to ensure that all marketing operations are successful in meeting the goals set by management.
The successful candidate will have a passion for marketing and knowledge of all relevant techniques and principles. The ideal candidate will also be an excellent communicator and will have experience in managing different marketing ventures.
The goal is to ensure that the marketing efforts of the theatre add the highest value to its business.
Responsibilities
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- The implementation of marketing strategies
- Supporting the Theatre manager in overseeing the department’s operations
- Organise and attend marketing activities or events to raise brand awareness
- Plan advertising and promotional campaigns on a variety of media (social, print etc.)
- Supporting the Artistic Director(s) and their Marketing Strategy for the In-House Productions (typically three per year)
- Audience Development
- Liaise with stakeholders to promote success of activities and enhance the theatre’s presence
- See all ventures through to completion and evaluate their success using various metrics
- Any other duties as may reasonably be required within the level and scope of the post.
- Supporting and wherever possible contributing to equality, diversity and inclusion within the organisation.
- Taking reasonable care of your own health and safety and that of any person who may be affected by your acts or omissions
- Participating in arrangements for performance review and appraisal of staff
- Ensuring that professional skills are regularly updated through participation in learning and development activities
Key Tasks
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- Preparing content for the publication of marketing material and oversee distribution
- Producing and executing regular e-shots to theatre customer database.
- Producing and executing social media posts (Facebook, Instagram, X etc)
- Delivering traffic and customer acquisition campaigns using a wide range of tactics: Paid Search, Paid Social, SEO etc
- Produce marketing reports via Google Analytics for performance reviews and audience development as well as for funding applications and evaluations
- Drafting and issuing press releases
- Writing monthly editorials for local magazines
- Co-ordinating all ERT print material. Including the seasonal brochures, in-house flyers and posters, and in-house programmes.
- Organising radio interviews and press invites for all in-house productions
- Booking the photographer for all in-house productions and ERT projects
- Replacing posters and flyers in the Theatre as and when shows finish
- Conducting market research to identify opportunities for promotion, growth and audience development
Requirements and skills
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- Experience/knowledge of the arts & culture generally
- A qualification in marketing or relevant field
- Proven experience as a marketing officer or in a similar role
- Solid knowledge of marketing techniques and principles
- Good understanding of market research techniques, statistical and data analysis methods
- Excellent knowledge of MS Office and marketing software
- Thorough understanding of social media and web analytics
- Excellent organisational and multi-tasking skills
- Collaborative approach to work & ability to work under pressure
- A team player with a customer-oriented approach
- Outstanding communication and interpersonal abilities
- Creativity and commercial awareness
- Basic HTML
- Working knowledge of WordPress websites
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Contact Us
If you’d like to get in contact , please visit our contact page and send us a message:
